In this book the author relies on the memoirs of Ford engineers and stylists to help explain the marvel of the 1932- 1948 Ford flathead V8s - introduced during tough times to become one of America's legendary series of cars.

It is the story of Henry Ford, on the one hand making the daring decision to mass-produce the first low-priced V8s, and on the other hand being indifferent and obstructive as his brilliant son Edsel and designer Bob Gregorie teamed to create some of the most popular car styling in automotive history. Hundreds of original photographs from such places as Houston and Salt Lake City give us a fresh new look at those quick and classy early Ford and Mercury V8s when they were new - how they were enjoyed - and what made them so famous.